Semantic Brand Architecture for the AI era

Become a brand AI recommends.

Turn your semantic work into a living Knowledge Graph that AI systems can discover, retrieve and use. planeed connects semantic structures into a continuously maintained knowledge layer — and shows which parts of that knowledge AI systems actually retrieve.

Social Posts

Website

Campaigns
Reports
Events
Brand
Experts
Products
Assets

Our partners

Evernine

wunu webLab

MCI | The Entrepreneurial School®

University of Innsbruck

The problem

Why semantic data on your website is not enough

Your website may already contain structured data. You may already model entities, topics and relationships. Your content may already be semantically optimized.

 

But semantic structures remain fragmented across systems and channels.

 

planeed turns them into a connected, continuously maintained Knowledge Graph — and makes its retrieval measurable.

Fragmented

Semantic information exists across websites, content, platforms and databases — but is rarely connected into one coherent graph.

Unconnected

Entities may be structured individually, but the meaningful relationships between them remain invisible.

Not measured

You can publish, optimize and distribute semantic information without knowing which parts of it are actually being retrieved by AI systems.

The shift

What planeed adds

Connect

Turn existing semantic structures into a connected Knowledge Graph.

Maintain

Keep the knowledge model current as topics, products, experts & claims evolve.

Measure

See which entities from the Knowledge Graph are actually retrieved by AI systems.

How it works

Turn semantic structure into a living Knowledge Graph

planeed builds on the semantic knowledge you already have — and turns it into a connected, continuously maintained and measurable graph.

01
Model

Bring your organization's entities, topics, experts, products, claims and evidence into one semantic model.

02
Connect

Create meaningful relationships between the entities that matter.

03
Maintain

Keep the Knowledge Graph current as your organization, products, expertise and content evolve.

04
Measure

Track which entities are retrieved by AI systems and understand how retrieval develops over time.

Think of planeed as your encyclopedia in the semantic web.

Your website, content and digital channels contain thousands of individual pieces of information.
planeed turns the relevant knowledge into a connected, living representation of your organization — linking the entities, topics, experts, products, claims and evidence that define it.
AI systems can then discover and retrieve this knowledge as part of the wider semantic web.

The platform

One workspace for your Brand Knowledge Graph


Designed for the teams shaping how brands are understood by modern AI systems.

Knowledge Graph

Model and connect the entities that define your organization — and create a living semantic representation of your brand.

Sources & Mentions

Connect existing sources and enrich the Knowledge Graph with evidence and external signals.

Distribution

Publish your semantic knowledge through the channels and formats where AI and search systems can discover it.

Retrieval Analytics

See which entities are being retrieved by AI systems and how your Knowledge Graph performs over time.

The transformation

Visibility follows structure.

Proof

What strategy and brand leaders say

"Within a quarter, our brand surfaced in AI answers we never appeared in before. planeed turned scattered content into measurable visibility."
Michael Baumgartner
CEO, CN-Solutions
"We finally have a single architecture our experts, agencies and product teams all reinforce. Topic authority isn't a slogan anymore — it's a system."
Alexander Roth
CEO, Evernine
"planeed gave us a strategic vocabulary the C-suite understands. Semantic Brand Architecture is now how we run the brands of our clients."
Federico Joel Hauer
SEO Expert, wunu webLab

Category

More than Semantic Structure.


Semantic structure tells machines what individual entities are. A Knowledge Graph connects those entities and makes their relationships explicit. planeed turns existing semantic structures into a living, connected knowledge layer — and makes its retrieval measurable.

Semantic structure

A data structure
  • Describes entities
  • Organizes information
  • Makes individual facts machine-readable

Semantic Brand Architecture

planeed Knowledge Graph

  • Connects entities and makes relationships explicit
  • Maintains the knowledge model
  • Enables easy distribution
  • Measures retrieval in real-time

FAQ

Questions brands ask

What is planeed?

planeed is a SaaS platform that turns your organization's semantic information into a connected, continuously maintained Knowledge Graph. It links entities such as topics, experts, products, claims and evidence — and provides Retrieval Analytics to show how that knowledge is being accessed by AI systems.

How is planeed different from SEO?

SEO helps people find your website. planeed helps AI understand your organization by modeling entities, relationships and semantic context that go beyond traditional search optimization.

Does planeed replace our existing SEO, GEO or content work?

No. planeed builds on the work you already do. Your website, structured data, content, PR and other semantic activities remain important. planeed connects the resulting knowledge into a persistent Knowledge Graph, keeps it current and makes its retrieval measurable.

Do I need to publish more content?

Not necessarily. Most organizations already have valuable content. The challenge is that knowledge is often fragmented. planeed connects and structures both existing content and new additions. More content is not necessarily the answer. Often the greater opportunity is to connect and activate the knowledge you already have.

Who is planeed for?

planeed is built for brands, B2B companies and experts who want to improve how AI systems understand, associate and surface their expertise across AI-driven experiences.

Can planeed improve AI Visibility?

planeed does not guarantee AI rankings or mentions. It creates the semantic infrastructure that helps AI systems discover, connect and retrieve your organization's knowledge. Retrieval Analytics then shows which entities are actually being retrieved, giving you measurable evidence of how your semantic knowledge is being accessed.

Why does AI need Semantic Brand Architecture?

AI doesn't understand brands like people do. It relies on entities, relationships and context. Clear semantic structure makes it easier for AI to recognize expertise, authority and topical relevance.

Why is semantic authority becoming important?

AI is changing how people discover brands and experts. Organizations with clear semantic authority are more likely to be understood, connected to relevant topics and surfaced in AI.

Build the authority AI can understand and recommend.

Create the semantic layer between your brand and AI systems.