Our Mission


Environmental & climate protection involves all of us – since our planet needs us and we need our planet. Often we have the feeling that we cannot make a difference on our own, which has a negative impact on our actions, making us feel powerless and alone. This is called the Intention Behavior Gap.
It became clear to us relatively quickly that the main hurdle was not motivation, but the lack of opportunity to change the world with small actions.

But those who want to make a positive difference are never alone. With social media, we have networked globally and can use the power of each of us to do good together. Even the smallest actions can have a big impact if they are adopted by many like-minded people and implemented often enough.

With planeed, we’ve developed a completely new social media experience for you and your community to help our planet.

Let’s get active together.
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Aly neu

Dr. Aly Sabri

CEO & Co-Founder

Every action counts! From an early age, sustainability and environmental protection have been a concern of mine. Many years ago – when the topic was still far from any trend – it hurt me in my soul how we as humans treat the environment and the animal world. Never before did I understand how we as humanity could distance ourselves so far from nature, so far that it was and is possible to destroy the basis of our existence.

After studying medicine at Oxford and Harvard, my path led me to become a medical software entrepreneur. The time now seems ready for a new engagement – this time for our environment with a new community based approach of a social media app to give the energy, will and inventiveness of all people a platform to make our planet a better, more conscious and sustainable place.

Berni neu

Bernhard Liebl, M.Sc.

CMO & Co-Founder

Our window of opportunity for effective action is closing. To protect our planet and prevent the worst effects of climate change, we must act now – and act together. Environmental and climate protection is and remains a task for society as a whole and can only succeed if every individual contributes to it as part of a global movement.

During the stages of my life so far, I have already been able to gain a very good understanding of the opportunities and potential of digital media. I am therefore convinced that we have the necessary technologies to solve social challenges together. My motivation with planeed is therefore to show people what you yourself and ultimately all of us together can do for a promising and more sustainable future.

We are always happy to get to know new perspectives and are also open
for a common exchange!