Business case 2
How stakeholder engagement supports sustainability measures
To achieve meaningful progress, a promising sustainability strategy requires active participation. Stakeholder engagement is a crucial component of sustainability efforts, as it enables companies to understand the needs and expectations of their stakeholders and incorporate them into their sustainability strategies. In this business case, we will explore how stakeholder engagement supports sustainability measures and why it is essential for companies to prioritize this practice.
Due to short staff in our communications department we decided to go for the managed approach.
- short briefing of a planeed partner agency
- agency provides a start set of posts and Action Points for review
- call out to all stakeholders to join us on planeed
Understanding stakeholder engagement:
Stakeholder engagement refers to the process of involving stakeholders in decision-making processes that affect them. In the context of sustainability, stakeholders include a range of individuals and organizations, such as customers, employees, suppliers, investors, local communities, and non-governmental organizations (NGOs). Engaging with these stakeholders is critical to sustainability efforts, as they can provide valuable insights and perspectives that help companies develop more effective and impactful sustainability strategies.
- managed planeed is a perfectly lean and easy approach for our needs
- easy and fun access to all our sustainable activities
- compared to other channels we engage stakeholders day by day and step by step and do not overwhelm with all information at one time
- instance feedback and analytics in the ESG management suite of planeed
Engaging stakeholders to promote sustainable practices:
Identifying Sustainability Priorities: Stakeholder engagement can help companies identify the most significant sustainability priorities for their business. By engaging with stakeholders, companies can gain insights into the most pressing sustainability issues in their industry, region, or market. This information can then be used to develop sustainability strategies that address these issues and align with stakeholder expectations.
Building Trust and Credibility: Stakeholder engagement can also help companies build trust and credibility with their stakeholders. By involving stakeholders in decision-making processes, companies demonstrate that they value their input and are committed to addressing their needs and concerns. This can help build trust and credibility with stakeholders, which is critical for long-term business success.
Enhancing Impact and Effectiveness: Stakeholder engagement can also help companies enhance the impact and effectiveness of their sustainability measures. By incorporating stakeholder perspectives and insights into sustainability strategies, companies can develop more effective and impactful initiatives that address the most significant sustainability challenges in their industry or market.
Encouraging Collaboration and Innovation: Stakeholder engagement can also encourage collaboration and innovation among stakeholders. By involving stakeholders in sustainability efforts, companies can foster a sense of shared responsibility and collaboration, which can lead to more innovative and effective solutions to sustainability challenges.
- 1/2 day briefing and 2 hours review time due to managed planeed
- 10 posts and 10 Action Points as start
- 2 new posts and 1 Action Point per week as regular feed updates
- 72% engagement rate on stakeholders
Stakeholder engagement is an essential component of sustainability efforts, and companies that fail to engage with their stakeholders may miss out on valuable insights and perspectives that can help them develop more effective and impactful sustainability strategies. Platforms like planeed can provides a collaborative space for companies to connect with their stakeholders, share information, and solicit feedback on sustainability initiatives. By leveraging planeed, companies can ensure that they are effectively engaging with their stakeholders, including employees, customers, suppliers, and community members, in order to develop more effective and impactful sustainability strategies. This allows them, to identify sustainability priorities and receive valuable insights and perspectives, which can help build trust and credibility, enhance impact and effectiveness, encourage collaboration and innovation, and ultimately help achieve their sustainability goals.
The efficiency – workload and costs versus outreach – of planeed is amazing.